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When developing a stock option trading strategy, the key is in doing proper research. If you do not have the required knowledge in the particular asset you want to operate it, what you are doing is not options trading anymore, but simply guessing. Any investor has his or her own opinions and personal outlook about the market at a given moment, but the data and real facts should always be used to indicate where a specific issue is heading. This basically means that one of your first steps as a serious investor is to take some time for thorough research regarding the assets you plan to place your money in.
In order to master options trading, you need to know when to buy a put or a call option, and what exactly to do with it before it expires. This is the foundation of a good stock option trading strategy. However, the real strategy comes from being able to determine the market trends before they start to form, or in their early stage. For example, if the indicators show a bullish market, you should immediately make a purchase of call options, as that particular asset is likely to gain in value. This stock option trading strategy is also known as long call strategy. On the other side, when a particular issue or market shows declining sings, you will purchase put options. This strategy is known as long put strategy. Regardless of your action, you will be hoping to see the asset value moving in the assumed direction, so that it covers the premium costs an brings you profits.
Once you understand the strategies above and learn to anticipate trends, you will be able to make profitable buying and selling decisions. However, this can only be achieved by studying and a lot of practice.